Description

JOB DESCRIPTION

Commercial Producer

KCCI Iowa's News Leader | Hearst Television | Des Moines, Iowa

KCCI, Hearst Television's CBS affiliate serving Iowa, is seeking a creative marketer with strong writing and production skills to join our team as Commercial Producer.

We're looking for a dynamic video producer who thrives at the intersection of marketing, content creation, and brand development. This position will lead the station's client-facing commercial production but also participate in digital content, station image promotion, sponsored programming, social media assets, and long-form storytelling that engage audiences across broadcast, streaming, digital, and social platforms.

The ideal candidate should have demonstrable skills in writing, producing, videography and editing. This role combines concept development, field production, editing, motion graphics, vertical video creation, and multi-platform content distribution while maintaining the highest standards of storytelling and creative excellence.

Working closely with clients, Account Executives, Creative Services, and station leadership, this individual will help develop innovative marketing campaigns, elevate the KCCI brand, and create content that connects with audiences wherever they consume media.

Responsibilities

• Partner with KCCI Account Executives and clients to develop strategic marketing campaigns and creative concepts that align with business goals and audience needs.
• Produce, write, shoot, direct, edit, and deliver commercial content for broadcast, streaming, digital, social media, and emerging platforms.
• Lead projects through all phases of production, including creative development, scripting, pre-production, production, post-production, and final delivery.
• Create short-form and long-form branded content, including client features, sponsored content, testimonials, community initiatives, documentaries, and multi-part digital campaigns.
• Be ready to assist in developing station image campaigns, promotional content, community outreach initiatives, and marketing materials that reinforce KCCI's brand position as Iowa's News Leader.
• Produce platform-specific content, including vertical video, social-first campaigns, streaming content, and digital marketing assets.
• Utilize advanced editing techniques, motion graphics, and innovative production tools to create engaging and visually compelling content.
• Develop storyboards, creative presentations, promotional concepts, and campaign materials that support both client and station marketing initiatives.
• Coordinate production schedules, locations, talent, crews, and equipment while ensuring projects remain on time and within budget.
• Collaborate with News, Sales, Creative Services, and station leadership to support special projects, sponsorships, station events, and community partnerships.
• Maintain and manage production equipment, media assets, and project archives.
• Stay current with industry trends, evolving content formats, social media best practices, and emerging production technologies.
• Deliver exceptional client service while balancing multiple projects and deadlines.
• In-person attendance is required.

Qualifications

• Two years of professional experience in commercial production, creative services, advertising, agency work, television production, marketing, or related fields desired
• Demonstrated expertise in all forms of video production and editing.
• Candidates with advanced proficiency in Adobe Creative Cloud, including Premiere Pro, After Effects, Photoshop, Audition, preferred
• Strong videography, lighting, audio recording, and field production skills.
• Experience creating content for digital, streaming, social, and broadcast platforms.
• Strong understanding of vertical video, social-first storytelling, and platform-specific content strategies.
• Proven ability to independently manage projects from concept through delivery.
• Exceptional writing and communication skills with the ability to transform marketing objectives into compelling visual stories and persuasive messaging.
• Strong graphic design and motion graphics sensibilities with a demonstrated portfolio of creative work.
• Ability to manage multiple projects simultaneously while maintaining high-quality standards and meeting deadlines.
• Experience coordinating talent, crews, vendors, and production logistics.
• Strong organizational, time management, and client relationship skills.
• Candidates who have a working knowledge of AI video editing tools such as Google Veo, Nano Banana and Waymark are preferred
• Valid driver's license with a good driving record.
• Related military service will be considered.

What Success Looks Like

• Creates effective commercial campaigns that deliver measurable results for clients.
• Produces compelling station marketing and image content that strengthens the KCCI brand.
• Develops engaging content across broadcast, streaming, digital, and social platforms.
• Build strong relationships with clients, internal partners, and community organizations.
• Brings fresh ideas, creative energy, and strategic thinking to every project.
• Consistently meets deadlines while maintaining exceptional production quality.

Values in Action

At Hearst Television, we tell stories every day about people of all backgrounds, perspectives, and identities. Behind the scenes, we foster a culture of collaboration, creativity, innovation, and open communication. We are committed to producing authentic, impactful content that reflects and serves the communities we represent.

Benefits

Hearst's benefit programs are modern, flexible, and designed to focus on you. As a Hearst employee, you and your spouse, partner, or dependents would have access to:

• Medical, Dental, and Vision Coverage
• 401(k) Matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Professional Development Opportunities
• Additional benefits designed to support you and your family's needs

Join KCCI and help create the stories, campaigns, and experiences that connect Iowa communities, strengthen local businesses, and reinforce the power of Iowa's News Leader.

ABOUT US

Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.