Company Profile
Northern California Public Media
Company Overview
Based in Sonoma County, Northern California Public Media (NorCal) serves the San Francisco region through two public television stations, KRCB and KPJK, and one public radio station, KRCB FM. As one of the very few community-owned and operated media entities serving the region, NorCal offers PBS, NPR and Independent Public Broadcasting programming. Our mission is to be a trusted, independent, and essential voice that heightens awareness of the diversity of the human experience, reports on issues of importance, and convenes public discussion to strengthen our community.